Advertise in The Times of Israel: What Brands Need to Know
Advertise in The Times of Israel to reach investors, technology leaders and premium readers through an English-language news website first published in 2012. Dedicated Tech Israel and Real Estate Israel sections, plus daily newsletters and podcasts, put your message in front of readers who follow business and the economy.
For global advertisers, The Times of Israel is a direct route to an international English-speaking audience with an interest in Israel, including a large readership in the United States. Our expert team at Masscom Global plans website, newsletter and podcast placements around your investor and premium targets.
This guide covers what the placement delivers, where your brand can appear and how our expert team at Masscom Global books it for you.
Why The Times of Israel Works for Investors and High-Net-Worth Readers
Media Intelligence: Reaching Investors and High-Net-Worth Readers in Israel
Why The Times of Israel Matters in Israel
The Times of Israel is an online news publication based in Jerusalem, first published in February 2012. It covers Israel, the Middle East and the Jewish world in English, and has added Arabic (2014), French (2014), Persian (2015) and Hebrew (Zman Yisrael, 2019) editions.
The publisher's press kit (2025) reports 8 million monthly unique users, 25 million monthly visits and 75 million monthly pageviews. Similarweb data for June 2025 showed 45 million visits, with more than half coming from the United States, which makes the website a strong route to an international English-speaking audience.
What the Published Data Says About the Audience
- Monthly users. 8 million unique users a month (publisher press kit, 2025).
- Monthly pageviews. 75 million pageviews and 25 million visits a month (publisher press kit, 2025).
- US readership. More than half of 45 million visits came from the United States (Similarweb, June 2025).
- Newsletter and social reach. The publisher's advertising page lists 230,000 newsletter subscribers, over 1 million monthly podcast listeners and over 1.4 million social followers.
A Media Planner's View: Where to Place
Use The Times of Israel for investor, technology, property and premium consumer campaigns aimed at English-speaking readers with an interest in Israel. Tech Israel suits venture, fintech and corporate brands, Real Estate Israel suits property developers and agents, and the Daily Edition newsletter suits messages that need a high-attention morning slot.
Because the website is updated through the day with live coverage, podcasts and video, we plan flights around peak reading times and major business moments. Our expert team at Masscom Global can pair the digital plan with airport media on Tel Aviv and Gulf routes, so the same investor sees the message online and while travelling.
Masscom Expert Recommendation: Why Advertise Here
The Times of Israel is among the most widely read English-language news websites covering Israel, the Middle East and the Jewish world. For investors and premium brands its strength is the mix of reach and relevant sections: Tech Israel for the innovation economy, Real Estate Israel for property, and a daily newsletter that arrives where decision-makers start their day. Brands in finance, technology, property, aviation and luxury use it to reach engaged, internationally minded readers.
How we would use it. Our team would combine website display in Tech Israel and Real Estate Israel with the Daily Edition newsletter and podcast audio for investor and premium messaging. Creative runs in English, and a Hebrew version can be added for Israel-based readers. Timing can follow business events, the investment calendar and travel seasons.
Our guidance. We plan The Times of Israel as the lead digital channel in a wider Israel investor plan, choosing sections, newsletters and timing to match your brief.
How We Would Run Your The Times of Israel Campaign
We start with the audience you need to reach, whether that is investors, business owners or high-net-worth families, and work back to the title, section and edition that put you in front of them. The schedule follows from that.
The rest is ours to handle: creative adapted for Hebrew, the insertion booked and proofed, and reporting once the advertisement has run.
Where Can Your Brand Appear in The Times of Israel?
- Website display. On-site placements across news, Tech Israel and Real Estate Israel.
- Newsletter promotion. Daily newsletter placements reaching the publisher's subscriber list.
- Podcast audio. Audio advertising in the publisher's news podcasts.
- Social media promotion. Promotion across the publisher's social channels.
Available formats, positions and lead times vary by edition, so our expert team at Masscom Global confirms them with the publisher for your dates.
Why Advertise in The Times of Israel?
The Times of Israel offers a large English-language digital audience, dedicated business and property sections and several ad formats under one roof. Our expert team at Masscom Global builds a plan that puts your message in front of investors, technology leaders and premium readers at the right moment.
Key Reasons Advertisers Choose It
- Scale with relevance. 8 million monthly unique users (publisher press kit, 2025) and sections for tech and property.
- Multiple formats. Website, newsletter, podcast and social can be bought together.
- International reach. More than half of visits came from the United States (Similarweb, June 2025).
Book The Times of Israel Through Masscom Global
Our expert team at Masscom Global plans and books premium press and digital placements for brands targeting business and high-net-worth audiences in over 140 countries. Tell us your objective, budget and dates and we will confirm current rates and positions for The Times of Israel.
✅ Placement guidance across digital placements
✅ Creative and localisation support
✅ Coordination with airport, OOH and digital media
✅ Reporting once your placement is live
Frequently Asked Questions
How do I advertise in The Times of Israel?
Our expert team at Masscom Global plans and books The Times of Israel placements. Share your objective, budget and dates, and we will confirm formats and timing.
Does The Times of Israel reach high-net-worth individuals and investors?
Yes. Its Tech Israel and Real Estate Israel sections, daily newsletter and large international readership reach investors, executives and affluent professionals. Our team targets them by section and format.
Where should I advertise to reach investors in Israel?
The Times of Israel is a leading English-language digital option, and our team pairs it with Hebrew-language and business media for local reach. We plan the full mix from one brief.
Should I use website, newsletter or podcast placements?
Website display gives scale, the Daily Edition newsletter gives a focused morning slot, and podcast audio adds engaged listeners. We usually combine them.
How much does The Times of Israel advertising cost?
Rates depend on format, section, position and timing. Our expert team at Masscom Global confirms current rates against your brief.
Do you handle Hebrew creative?
Yes. Our expert team at Masscom Global coordinates localisation, and can combine this website with airport media on Israel routes.
