Consistently ranked as one of the worldâs best airports, Singapore Changi International Airport is more than a transit pointâit's a luxury, retail, and cultural destination in itself. With over 65 million annual passengers and global connectivity across Asia, Europe, and the Americas, advertising here means commanding the attention of the world's most valuable flyers.
This is your brandâs opportunity to dominate multiple terminals and premium zones, from digital mupis and business lounge billboards to lightboxes and pillar banners across high-traffic concourses.
Whatâs Included in the Campaign Package
â Digital Mupis â Departure and Arrival Areas (All Terminals)
Ultra-modern, high-resolution digital displays across key traveler touchpoints during both arrivals and departures.
Advantages:
- Reach travelers at multiple emotional touchpointsâarrival, transit, and departure
- Ideal for dynamic creative storytelling and real-time content
- Great for tech, finance, travel, luxury, and entertainment campaigns
â Concourse Pillar Banners â Terminal 1
Oversized static banners wrap around key structural columns for long viewing duration in major walking zones.
Advantages:
- Visible to passengers navigating retail, lounges, and gates
- Strong brand recall in high-linger areas
- Perfect for brand prestige messaging and launches
â Lightboxes â Terminal 2 and Terminal 3 Concourses
Elegantly backlit static displays in premium retail and transit environments where passengers spend time shopping and waiting.
Advantages:
- Perfect for luxury, beauty, and fashion storytelling
- Backlit design ensures day and night visibility
- High dwell-time zone with receptive audience mindsets
â Digital Billboard â Business Lounge, Terminal 3
Position your message directly in front of elite business travelers in Singaporeâs most exclusive travel zone.
Advantages:
- Targets decision-makers, investors, executives, and premium spenders
- Directly associated with high-end brand environments
- Ideal for B2B, financial services, and luxury lifestyle brands
Why Changi is a Strategic Brand Destination
1. High-Yield International Audience
Business leaders, luxury tourists, high-spending families, and transit travelers from over 100 global cities.
2. Extended Passenger Dwell Time
With lounges, gardens, shopping zones, and entertainment attractions, Changi passengers stay longer and engage deeper.
3. Seamless Multi-Format Integration
From eye-level mupis to architectural billboards, your message flows consistently across terminalsâcreating omnipresent recall.
Ideal for:
- Premium lifestyle, skincare, and luxury retail brands
- Financial services, fintech, and global investment firms
- Airlines, hospitality, and global destinations
- Tech, mobile, electronics, and OTT streaming platforms
- Government tourism and international education sectors
Offer Inclusions:
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Free media strategy by global campaign planners
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Full creative deployment support and logistics coordination
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Campaign reporting and monitoring at no extra cost
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Fastest activation timeline in the region
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100% successful deployment track record in major global airports
Engage Millions Where It Matters Most
Changi isnât just an airportâitâs a global brand theater. With unmatched passenger volumes, opulent infrastructure, and globally respected design, your presence here elevates your image instantly.
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