Advertise in Al Ghad: What Brands Need to Know
Advertise in Al Ghad to reach business people, investors and premium readers in Jordan through a modern Arabic national daily first published in 2004. Its economy section and active website give finance, property and corporate advertisers a clear place to appear.
For global advertisers, Al Ghad is a contemporary route into Jordan's Arabic-reading professional audience, especially younger and digitally active readers. Our expert team at Masscom Global plans Arabic creative, section choice and the print and online mix in one brief.
This guide covers what the placement delivers, where your brand can appear and how our expert team at Masscom Global books it for you.
Why Al Ghad Works for Investors and High-Net-Worth Readers
Media Intelligence: Reaching Investors and High-Net-Worth Readers in Jordan
Why Al Ghad Matters in Jordan
Al Ghad was first published on 1 August 2004 and has grown into a recognised Arabic daily in Jordan. Industry Arabic named its website the most influential Arabic newspaper website in 2018.
Its sections cover local Jordanian news, Arab and world news, sports, economy, and health and lifestyle (Open Society Foundations, Mapping Digital Media: Jordan, 2013), which gives advertisers several distinct environments.
What the Published Data Says About the Audience
- Website ranking, 2018. Named the most influential Arabic newspaper website (Industry Arabic, 2018).
- Website ranking, 2010. Ranked among the ten most visited websites in the MENA region (Forbes, 2010).
- Sections. Local news, Arabs and the World, sports, economy, and health and lifestyle (Open Society Foundations, 2013).
- Reader type. Our planning view: Arabic-reading professionals and digitally active readers who follow national and economic news.
A Media Planner's View: Where to Place
Use Al Ghad when digital reach among Arabic-reading Jordanian professionals matters as much as print. The economy section and website are the best slots for finance, property and corporate messages, and the lifestyle pages suit premium consumer brands.
Combine Al Ghad with a second Jordanian daily for wider print coverage, and with airport and event media in Amman to reach the same audience while travelling.
Masscom Expert Recommendation: Why Advertise Here
Al Ghad is a newer-generation Jordanian daily with a strong web presence. Its website was named the most influential Arabic newspaper website by Industry Arabic in 2018, which suits advertisers who want digital reach among Arabic-reading professionals alongside print.
How we would use it. Our team would lead with website placements and economy section print, then add lifestyle pages for premium consumer brands. Creative runs in Arabic, with an English adaptation available.
Our guidance. Al Ghad suits campaigns that value digital reach, so our expert team weights the plan toward alghad.com and uses print where it adds credibility.
How We Would Run Your Al Ghad Campaign
We start with the audience you need to reach, whether that is investors, business owners or high-net-worth families, and work back to the title, section and edition that put you in front of them. The schedule follows from that.
The rest is ours to handle: creative adapted for Arabic creative; English adaptation available, the insertion booked and proofed, and reporting once the advertisement has run.
Where Can Your Brand Appear in Al Ghad?
- Print display. Advertising in the Arabic national daily, including the economy section.
- Website. Digital placements on alghad.com, a strong channel for this title.
- Section placement. Economy, local news, sports or health and lifestyle pages to match your audience.
- Arabic creative. Full Arabic adaptation, with English versions where needed.
Available formats, positions and lead times vary by edition, so our expert team at Masscom Global confirms them with the publisher for your dates.
Why Advertise in Al Ghad?
Al Ghad pairs an influential Arabic news website with a print daily and a dedicated economy section, which makes it a flexible Jordanian choice for banking, property, investment and premium brands. Our expert team at Masscom Global builds the Arabic creative and the schedule around your business and investor targets.
Key Reasons Advertisers Choose It
- Digital influence. Its website was named the most influential Arabic newspaper website in 2018 (Industry Arabic).
- Economy section. A natural home for finance, property and corporate messages.
- Several environments. News, economy, sports and lifestyle pages let us match message to audience.
Book Al Ghad Through Masscom Global
Our expert team at Masscom Global plans and books premium press and digital placements for brands targeting business and high-net-worth audiences in over 140 countries. Tell us your objective, budget and dates and we will confirm current rates and positions for Al Ghad.
✅ Placement guidance across print and digital
✅ Creative and localisation support
✅ Coordination with airport, OOH and digital media
✅ Reporting once your placement is live
Frequently Asked Questions
How do I advertise in Al Ghad?
Our expert team at Masscom Global plans and books Al Ghad placements. Share your objective, budget and dates, and we handle formats, creative and scheduling.
Does Al Ghad reach high-net-worth individuals and investors?
Yes. Through its economy section and website, Al Ghad reaches business people, professionals and investors in Jordan, which suits banking, property and premium brands.
Where should I advertise to reach investors in Jordan?
Al Ghad's economy section and website are strong starting points, and our team can combine them with other Jordanian titles and Amman airport media from one brief.
Is Al Ghad better for print or digital advertising?
Al Ghad's website is its standout channel, so we often lead with alghad.com and add print display in the economy section for credibility.
How much does Al Ghad advertising cost?
Rates depend on format, section, position and timing. Our expert team at Masscom Global confirms current rates against your brief.
Do you handle Arabic creative for Al Ghad?
Yes. Our team prepares Arabic creative as the lead version and can supply an English adaptation, and can combine the campaign with airport media.
