Egypt, a thriving nexus of culture, tourism, and business, offers unparalleled opportunities to connect with affluent audiences. Here is an in-depth guide to the best advertising venues and media channels, each carefully chosen to reach Egypt's elite in 2025.
Premium Airports
● Cairo International Airport
As Egypt's primary gateway, Cairo International Airport is a hub for high-income travelers, diplomats, and business executives. Advertising here ensures exposure to a globally minded, affluent demographic.
● Hurghada International Airport
Positioned in a luxury tourism hotspot, this airport attracts upscale leisure travelers heading to Red Sea resorts, making it ideal for showcasing premium brands.
● Sharm El Sheikh International Airport
Serving Egypt’s premier coastal resort city, this airport offers direct access to affluent international tourists seeking exclusive experiences.
Top Out-of-Home (OOH) Locations: Reaching the Elite
- Tahrir Square (Cairo)
The heart of Egypt, Tahrir Square is a bustling hub of commerce and tourism. Its iconic status makes it perfect for high-impact OOH campaigns targeting urban elites and travelers. - Khan El Khalili Bazaar (Cairo)
Known for its vibrant culture, the bazaar draws affluent tourists and locals alike. Advertising here captures audiences seeking premium artisanal and luxury goods. - Zamalek District (Cairo)
Zamalek’s upscale community provides a concentrated audience of high-net-worth residents and visitors, ideal for localized luxury brand campaigns. - Mall of Arabia (Cairo)
With its blend of international and local premium stores, this location reaches affluent shoppers indulging in luxury and lifestyle products. - City Stars Mall (Cairo)
As one of Egypt’s largest malls, City Stars is a magnet for high-income families and tourists, offering exposure to a broad affluent audience. - Giza Pyramids Area
A global landmark, the Pyramids attract a wealthy and adventurous tourist base, making it a premium spot for iconic advertising campaigns. - Alexandria Corniche
This scenic coastal stretch connects with wealthy local residents and travelers enjoying leisure activities. - Downtown Cairo
Egypt’s financial and cultural hub provides exposure to business leaders and affluent consumers in transit. - Al-Azhar Park (Cairo)
A serene escape in bustling Cairo, Al-Azhar Park attracts affluent families and social groups. - New Cairo City
This modern development is home to Egypt’s elite, making it a vital location for real estate and luxury product advertisements.
Luxury Shopping Areas: Where High-Net-Worth Individuals Dwell
- Cairo Festival City Mall
With its sophisticated ambiance and luxury offerings, this mall is an epicenter for affluent shoppers. - Mall of Arabia
A premier retail destination, it caters to affluent families and global visitors seeking high-end brands. - City Stars Mall
As a landmark in Cairo’s luxury shopping scene, it offers unparalleled access to Egypt’s wealthiest consumers. - Galleria40
Known for exclusivity, Galleria40 draws high-spending professionals and influencers. - Sun City Mall
A growing hub for affluent residents, Sun City Mall offers direct engagement with a premium audience.
Top 5 Print Media
● Al-Ahram
As a trusted newspaper with significant influence, Al-Ahram reaches decision-makers across various sectors.
● Al-Masry Al-Youm
Its balanced coverage and widespread readership make it a go-to medium for targeting Egypt’s informed elite.
● Youm7
Known for its timely news and business insights, Youm7 connects advertisers to affluent, knowledge-seeking audiences.
● Egypt Today
This lifestyle and business publication appeals to luxury-seeking, affluent readers.
● Daily News Egypt
Providing in-depth analysis, it captures the attention of business leaders and sophisticated audiences.
Top 5 Online News Portals
● almasryalyoum.com
An authoritative platform for high-income individuals seeking news, Al-Masry Alyoum ensures digital reach among decision-makers.
● youm7.com
Widely read by Egypt’s affluent professionals, this portal offers a prime opportunity for digital engagement.
● egypttoday.com
Focused on business and luxury lifestyles, this website connects brands with Egypt’s elite consumers.
● dailystaregypt.com
Catering to international and local elites, this portal is a top choice for cross-border campaigns.
● alahram.org.eg
As the digital arm of a trusted print publication, it ensures digital resonance with affluent readers.
Top Business TV Stations
● Nile TV
As Egypt’s leading business channel, Nile TV captures the attention of influential professionals during leisure hours.
● CBC
A favorite among urban elites, CBC’s prime-time slots offer unmatched exposure for luxury brands.
● ONTV
Known for its sophisticated programming, ONTV ensures advertisers connect with Egypt’s affluent audiences.
Top 3 Private Jet Terminals
● Cairo International Airport FBO
A gateway for private jet travelers, this terminal is perfect for targeting high-net-worth individuals.
● Hurghada International Airport FBO
Attracting luxury tourists, this terminal offers an exclusive platform to showcase premium offerings.
● Sharm El Sheikh International Airport FBO
Serving affluent travelers to the Red Sea, this terminal guarantees visibility among Egypt’s wealthiest.