Singapore Airlines Inflight Advertising

Influence Premium Global Travelers Onboard Singapore Airlines

Singapore Airlines is one of the world’s most prestigious carriers, consistently ranked among the best for service, comfort, and global reach. With inflight advertising opportunities in both KrisShop magazine and IFE video screens, your brand will reach high-income business and leisure passengers in a distraction-free, luxurious environment.

We provide free global media planning support, fastest execution timelines, guaranteed delivery, and complimentary performance reporting.

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Singapore Airlines Inflight Magazine – KrisShop

Premium Print Advertising at 35,000 Feet

KrisShop is Singapore Airlines’ exclusive inflight magazine, distributed across its global fleet and available to millions of travelers each year. Positioned as a luxury shopping and lifestyle title, it offers a high-impact channel for advertisers targeting a mix of business leaders, affluent tourists, and international shoppers.

Key Benefits of KrisShop Advertising:

Captive Readership – Passengers spend extended dwell time browsing, making ads highly memorable.
Upscale Context – Editorial content focuses on lifestyle, luxury, and travel—perfect for premium brand alignment.
Global Coverage – Singapore Airlines reaches major markets across Asia, Europe, the Middle East, and North America.

Singapore Airlines Inflight Entertainment (IFE)

Video Advertising Directly on Passenger Screens

IFE advertising allows brands to present engaging video campaigns on Singapore Airlines’ personal seatback screens, reaching passengers in Economy, Premium Economy, Business, and Suites.

Key Benefits of IFE Advertising:

Guaranteed Engagement – Passengers are in a captive environment, ensuring your video is seen.
Premium Exposure – Association with one of the most prestigious airline experiences.
Global Reach – Singapore Airlines carries millions of passengers annually to major business and leisure hubs.

Who You’ll Reach

Affluent, International Travelers – Frequent flyers with high consumption power.
Balanced Mix – Business leaders, entrepreneurs, and premium leisure passengers.
Strong Asian and Global Footprint – Singapore Airlines serves key hubs in Asia-Pacific, Europe, and beyond.

With a focus on luxury shopping, premium services, and lifestyle content, the audience is highly responsive to travel, fashion, tech, and luxury brand campaigns.

Technical Specifications

KrisShop Magazine – Print Advertising

Format: Double Page Spread (DPS) or Full Page
Trim Size: 410mm (W) x 273mm (H)
Bleed: +3mm each side
Text Area: 378mm (W) x 233mm (H)
Notes: Avoid copy across gutter (20+20mm width allowance)
File Requirements: High-resolution print-ready PDF with embedded fonts, 300 dpi minimum images, CMYK color

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Singapore Airlines IFE – Video Advertising

Format: MPEG4 preferred
Resolution: 1920x1080 (HD) or 1280x720 (HD Ready)
Aspect Ratio: 16:9
Subtitles: English required; additional languages optional
Pre-Roll: Insert 2 seconds of black before start
Audio: Stereo; must conform with airline’s system requirements
Delivery: Submit via email or WeTransfer
Approval: All content subject to Singapore Airlines review and clearance

FAQs About Singapore Airlines Advertising

Can I advertise in both KrisShop and IFE at the same time?

Yes. Many advertisers combine print and video campaigns for maximum brand impact.

What types of brands work best onboard?

Luxury fashion, travel destinations, premium retail, watches & jewelry, technology, and institutional campaigns perform strongly.

How long before launch do I need to book?

Allow at least 6–8 weeks for creative approval and placement scheduling.

Can you help produce creative assets?

Yes. We provide support for advertorials, design, and video formatting.

Book Your Singapore Airlines Campaign Today

Premium Visibility Onboard a World-Class Airline
Reach Affluent Flyers Across Asia and Beyond
Free Media Planning, Guaranteed Delivery, and Fast Setup

Take your brand to new heights with inflight magazine and IFE advertising on Singapore Airlines. Let our expert planners design a campaign that resonates with the world’s most desirable audience.