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# Advertise with Hurun Report: Reach China's Wealthy Entrepreneurs and Investors Online and at Events
- URL: https://www.masscomglobal.com/advertise-with-hurun-report-reach-chinas-wealthy-entrepreneurs-and-investors-online-and-at-events/
- Published: 2026-10-22T14:53:59.000Z
- Updated: 2026-10-22T14:53:59.000Z
- Description: How to advertise with Hurun Report, the wealth-tracking rich list and research brand, through its website, reports and events.
- Author: Prathish Cherian
- Tags: Media plans, Print + Online, Premium Buyers, Business & Investments, China, Hurun Report

[![Advertise in Hurun Report: reach China's business and investor readers](https://storage.ghost.io/c/88/dd/88ddefb2-6684-4167-a64a-d211c461ea3e/content/images/2026/10/hurun-report-banner-logo.png)](https://calendly.com/masscomgx/15min?ref=masscomglobal.com)

## **Advertise in Hurun Report: What Brands Need to Know**

**Advertise with Hurun Report** to reach entrepreneurs, investors and high-net-worth individuals who follow wealth rankings and business research in China and beyond. The brand is best known for its rich lists, so your message sits beside the people and companies that define the market.

For global advertisers, Hurun is a direct route into the wealthy business community through its website, co-branded research reports and events. Our expert team at Masscom Global plans these placements together with print and airport media for a complete premium audience plan.

This guide covers what the placement delivers, where your brand can appear and how our expert team at Masscom Global books it for you.

## **Why Hurun Report Works for Investors and High-Net-Worth Readers**

01

Wealth is the editorial subject

Rich lists, wealth reports and enterprise rankings draw readers who care about money, status and investment.

02

Lists and events give sponsors a platform

Rankings and gatherings give brands more than a banner: association with a list the audience follows.

03

Bilingual and international

The website runs in Chinese, English and French, and events are held in cities across Asia, Europe, North America and the Gulf.

![Hurun Report reader persona infographic: who reads Hurun Report, typical roles, income, age and attributes of its business and investor audience in China](https://storage.ghost.io/c/88/dd/88ddefb2-6684-4167-a64a-d211c461ea3e/content/images/2026/10/hurun-report-persona.png)

Who reads Hurun Report: reader persona for business and investor audiences in China.

Hurun Report website

hurun.net

[Visit Hurun Report website](https://www.hurun.net/?ref=masscomglobal.com)

---

## **Media Intelligence: Reaching Investors and High-Net-Worth Readers in China**

### **Why Hurun Report Matters in China**

Hurun publishes rich lists, enterprise rankings, wealth reports and research, with headquarters in Shanghai and offices in Oxford, Mumbai, Sydney and Paris (Hurun, 2026). Its events are held in cities including London, Paris, New York, Dubai and Singapore (Hurun, 2026).

The website lists recent releases such as the Global Rich List 2026, the Global Unicorn List 2026 and the BEA Hurun Wealth Report 2025, 17th edition (Hurun, 2026), which shows an active publishing calendar.

### **What the Published Data Says About the Audience**

- **Brand views.** The brand reportedly drew 8 billion views in 2020, mainly in China and India (Hurun, about page).
- **Languages.** The website runs in Chinese, English and French (Hurun, 2026).
- **Wealth report.** The BEA Hurun Wealth Report reached its 17th edition in 2026 (Hurun, 2026).
- **Reader type.** Entrepreneurs, investors and wealth professionals who follow rankings, which is the Masscom planning view.

### **A Media Planner's View: Where to Place**

Plan Hurun around the calendar. Release days for the China Rich List, Global Rich List and the major reports bring peak attention, so website and sponsorship activity is strongest when timed to them.

Our planners pair Hurun with business and finance media in print for lasting presence, and use events as a way to meet wealthy audiences in person where the brief supports it.

### **Masscom Expert Recommendation: Why Advertise Here**

Hurun is a wealth intelligence brand rather than a conventional magazine, and that is its strength for advertisers. Banks, private wealth firms, luxury and property brands want to be associated with rankings that wealthy readers study, and Hurun gives them that setting.

**How we would use it.** Our team would plan website placements around the major list releases, add partnership options for reports and events where the brief calls for it, and keep creative in Chinese for mainland audiences with English for international ones.

**Our guidance.** Hurun works best as a targeted wealth-audience channel, so we plan it around list release dates and pair it with print and airport media for sustained presence.

### **How We Would Run Your Hurun Report Campaign**

We start with the audience you need to reach, whether that is investors, business owners or high-net-worth families, and work back to the title, section and edition that put you in front of them. The schedule follows from that.

The rest is ours to handle: creative adapted for Chinese and English, the insertion booked and proofed, and reporting once the advertisement has run.

---

## **Where Can Your Brand Appear in Hurun Report?**

- **Website.** Display and sponsored placements on hurun.net in Chinese and English.
- **Research report partnerships.** Co-branded reports with financial and property brands, as Hurun already runs.
- **Event partnerships.** Presence at Hurun events in China and international cities.
- **Sponsored content.** Branded features planned around major list releases.

Available formats, positions and lead times vary by edition, so our expert team at Masscom Global confirms them with the publisher for your dates.

---

## **Why Advertise in Hurun Report?**

Hurun is the wealth ranking brand that entrepreneurs and investors follow, with an active calendar of lists, reports and events. Our expert team at Masscom Global uses it to place premium brands in front of that audience at the moments they pay most attention.

### **Key Reasons Advertisers Choose It**

1. **Wealth-focused content.** Rich lists and wealth reports attract readers who care about money and status.
2. **More than display.** Reports and events give sponsors deeper association with the brand.
3. **International footprint.** Bilingual web and events across several continents.

---

## **Book Hurun Report Through Masscom Global**

Our expert team at Masscom Global plans and books premium press and digital placements for brands targeting business and high-net-worth audiences in over 140 countries. Tell us your objective, budget and dates and we will confirm current rates and positions for Hurun Report.

✅ **Placement guidance across print and digital**  
✅ **Creative and localisation support**  
✅ **Coordination with airport, OOH and digital media**  
✅ **Reporting once your placement is live**

[**Book a Free Strategy Call**](https://calendly.com/masscomgx/15min?ref=masscomglobal.com)

---

## **Frequently Asked Questions**

### **How do I advertise with Hurun Report?**

Our expert team at Masscom Global plans and books Hurun placements. Share your objective, budget and dates, and we shape the website, report or event options.

### **Does Hurun Report reach high-net-worth individuals and investors?**

Yes, wealth is its subject, and its rich lists and wealth reports attract entrepreneurs, investors and advisers. That makes it a strong fit for private banking, property and luxury brands.

### **Where should I advertise to reach investors in China?**

Hurun covers the wealth ranking audience, and business and finance titles cover daily market readers. Our team plans both from one brief.

### **Is Hurun better for website advertising or events?**

The website gives steady reach, and report and event partnerships give deeper association. We choose the mix by your goal and timing.

### **How much does Hurun advertising cost?**

Rates depend on format, section, position and timing. Our expert team at Masscom Global confirms current rates against your brief.

### **Do you handle Chinese creative for Hurun?**

Yes. Our team coordinates Chinese and English creative, and can combine the plan with airport and premium print media.