> ## Content Index > Fetch the complete content index at: https://www.masscomglobal.com/llms.txt > Use this file to discover other available public pages before exploring further. # Advertise in Tuoi Tre: Reach Vietnam's Investors and Urban Professionals in Print and Online - URL: https://www.masscomglobal.com/advertise-in-tuoi-tre-reach-vietnams-investors-and-urban-professionals-in-print-and-online/ - Published: 2026-10-22T14:31:13.000Z - Updated: 2026-10-23T08:39:03.000Z - Description: How to advertise in Tuoi Tre, Vietnam's national daily, in print, online and in English through Tuoi Tre News. - Author: Prathish Cherian - Tags: Media plans, Print + Online, Premium Buyers, Business & Investments, Vietnam, Tuoi Tre, Global Publication, Asia Publications, Vietnam's Prime, Vietnamese, English [![Advertise in Tuoi Tre: reach Vietnam's business and investor readers](https://storage.ghost.io/c/88/dd/88ddefb2-6684-4167-a64a-d211c461ea3e/content/images/2026/10/tuoi-tre-banner-logo.png)](https://calendly.com/masscomgx/15min?ref=masscomglobal.com) ![](https://storage.ghost.io/c/88/dd/88ddefb2-6684-4167-a64a-d211c461ea3e/content/images/2026/10/image-239.png) ## **Advertise in Tuoi Tre: What Brands Need to Know** **Advertise in Tuoi Tre** to reach Vietnamese professionals, business readers and investors through one of the country's best-known national dailies. First published in 1975, the title combines a daily print edition with a major news website, so your message appears where urban, educated readers follow the news. For global advertisers, Tuoi Tre is a practical route into Vietnam's growing urban middle class and investor community. An English-language site, Tuoi Tre News, adds a way to speak to expatriate and international readers. This guide covers what the placement delivers, where your brand can appear and how our expert team at Masscom Global books it for you. ## **Why Tuoi Tre Works for Investors and High-Net-Worth Readers** 01 National scale A daily print edition with a long track record gives broad reach across Vietnam's cities. 02 Strong digital presence The website, launched in 2003, and a mobile platform, launched in 2011, extend the audience beyond print. 03 English option Tuoi Tre News, launched in 2010, reaches international and expatriate readers in English. ![Tuoi Tre reader persona infographic: who reads Tuoi Tre, typical roles, income, age and attributes of its business and investor audience in Vietnam](https://storage.ghost.io/c/88/dd/88ddefb2-6684-4167-a64a-d211c461ea3e/content/images/2026/10/tuoi-tre-persona.png) Who reads Tuoi Tre: reader persona for business and investor audiences in Vietnam. Tuoi Tre website tuoitre.vn [Visit Tuoi Tre website](https://www.tuoitre.vn/?ref=masscomglobal.com) --- ## **Media Intelligence: Reaching Investors and High-Net-Worth Readers in Vietnam** ### **Why Tuoi Tre Matters in Vietnam** Tuoi Tre was first published on 2 September 1975 and has grown into a national daily with a weekly title, Tuổi Trẻ Cuối Tuần, an online edition and a mobile platform. Print circulation was reported at around 450,000 a day in 2007 (BBC News Vietnamese, 2007). That figure is from 2007 and is shown as a guide to scale. The online edition began in 2003, the English-language Tuoi Tre News in 2010 and the mobile platform in 2011, giving advertisers print, web, mobile and English-language routes in one title. ### **What the Published Data Says About the Audience** - **Print circulation.** Around 450,000 copies a day (BBC News Vietnamese, 2007), a historical figure shown for scale. - **Digital reach.** A Vietnamese website, an English-language site and a mobile platform sit alongside print. - **Weekend title.** Tuổi Trẻ Cuối Tuần is published weekly alongside the daily paper. - **Language options.** Vietnamese for local readers and English through Tuoi Tre News. ### **A Media Planner's View: Where to Place** Use the daily paper for reach among urban professionals in Ho Chi Minh City, Hanoi and other major cities, and the weekend title for longer-lead messaging in property, education and premium lifestyle. Website placements add scale and timing control, and mobile placements reach readers on the move. For international brands, our expert team can pair Vietnamese creative in print with English placements on Tuoi Tre News, so one plan speaks to both local investors and the expatriate business community. ### **Masscom Expert Recommendation: Why Advertise Here** Tuoi Tre is a national daily with long standing in Ho Chi Minh City and across Vietnam. For brands in property, banking, investment, education, travel and luxury, it offers reach among the urban professionals who drive spending and investment in a fast-growing economy. **How we would use it.** Combine daily print display with the weekend title Tuổi Trẻ Cuối Tuần and website placements, using Vietnamese creative for local readers. Our team adds English placements on Tuoi Tre News where the brief calls for an international audience. **Our guidance.** Our team decides the right mix of Vietnamese and English creative and the print and digital split as part of the plan for your brief. ### **How We Would Run Your Tuoi Tre Campaign** We start with the audience you need to reach, whether that is investors, business owners or high-net-worth families, and work back to the title, section and edition that put you in front of them. The schedule follows from that. The rest is ours to handle: creative adapted for Vietnamese; English available, the insertion booked and proofed, and reporting once the advertisement has run. --- ## **Where Can Your Brand Appear in Tuoi Tre?** - **Print display.** Advertising in the daily national newspaper. - **Weekend title.** Placements in Tuổi Trẻ Cuối Tuần for longer-lead messaging. - **Website.** Digital placements on tuoitre.vn planned alongside print. - **English site.** Placements on Tuoi Tre News for international and expatriate readers. - **Mobile.** Placements on the Tuoi Tre mobile platform. Available formats, positions and lead times vary by edition, so our expert team at Masscom Global confirms them with the publisher for your dates. --- ## **Why Advertise in Tuoi Tre?** Tuoi Tre combines national print scale with a major website, a mobile platform and an English-language edition. Brands that want to reach Vietnam's urban professionals and investors get several routes in one title, and our expert team at Masscom Global plans them as a single campaign. ### **Key Reasons Advertisers Choose It** 1. **A long-established national daily.** First published in 1975, it has decades of presence across Vietnam. 2. **Multiple channels.** Print, web, mobile and a weekend title work together in one plan. 3. **Local and international reach.** Vietnamese creative for local readers and English through Tuoi Tre News. --- ## **Book Tuoi Tre Through Masscom Global** Our expert team at Masscom Global plans and books premium press and digital placements for brands targeting business and high-net-worth audiences in over 140 countries. Tell us your objective, budget and dates and we will confirm current rates and positions for Tuoi Tre. ✅ **Placement guidance across print and digital** ✅ **Creative and localisation support** ✅ **Coordination with airport, OOH and digital media** ✅ **Reporting once your placement is live** [**Book a Free Strategy Call**](https://calendly.com/masscomgx/15min?ref=masscomglobal.com) --- ## **Frequently Asked Questions** ### **How do I advertise in Tuoi Tre?** Our expert team at Masscom Global plans and books Tuoi Tre placements. Share your objective, budget and dates, and we will set out formats and lead times. ### **Does Tuoi Tre reach high-net-worth individuals and investors?** Yes. As a national daily read by urban professionals and business readers, it reaches the investors and affluent households that property, banking and luxury brands target in Vietnam. ### **Where should I advertise to reach investors in Vietnam?** Tuoi Tre is a strong national choice, and our team can combine it with other business and airport media from one brief. ### **Should I use print or the website in Tuoi Tre?** We usually combine both. Print builds credibility with national readers, while the website and mobile platform add reach and timing control. ### **How much does Tuoi Tre advertising cost?** Rates depend on format, section, position and timing. Our expert team at Masscom Global confirms current rates against your brief. ### **Do you handle Vietnamese creative?** Yes. Our team coordinates Vietnamese localisation, and English placements are available through Tuoi Tre News.