Elevate your brand by placing it directly in the handsâand on the screensâof premium international travelers flying with Air France. From the elegant EnVols magazine to immersive video campaigns on IFE screens, Air France offers the most prestigious inflight advertising environment in Europe.
Whether youâre a destination brand, luxury label, cultural institution, or premium productâyour message will be delivered in a distraction-free setting to a powerful, affluent audience.
Campaigns come with free strategic media planning, fast execution, expert creative assistance, and guaranteed success.
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Book NowEnVols â The Premier Print Magazine of Air France
A Bilingual Editorial Experience for a Premium Audience
EnVols is Air Franceâs exclusive inflight magazine, published bi-monthly and distributed in business lounges, boarding zones, La Première cabins, and luxury hotels across Paris-CDG, Paris-Orly, and select global destinations. Available in both print and digital formats, EnVols offers brands unmatched access to premium travelers during key decision-making moments.
High-End Editorial Coverage:
- Tourism & Hospitality: Luxury resorts, curated guides, and hidden gems
- Fashion & Beauty: Global style coverage by elite photographers and stylists
- Watches & Jewelry: Haute horology, seasonal collections, and designer spotlights
- Gastronomy & Wine: Michelin-star chefs, culinary trends, and âgreenstronomyâ
Distribution Channels:
- 3.4M Air France passengers monthly
- 329K travelers per month in Air France lounges
- Featured in leading hotels including Bvlgari, HĂ´tel Martinez, Le Royal Monceau, and Sofitel
- Available digitally via the Air France Press app
- Supported by 1M unique website visitors/month and 188K+ social media followers
Three Strategic Advantages for Advertisers:
- Total Brand Alignment â Associate with the French art of travel, sophistication, and taste.
- High-Engagement Setting â Captive readers in relaxed, premium environments.
- Multi-Platform Presence â Print, digital, lounge, and hotel integration for maximum brand exposure.
Editorial options include:
- Full-page display ads
- Elegant advertorial-style placements
- Thematic editorial features (Wine, Accessories, Luxury, etc.)
- Inclusion in lifestyle, fashion, or tourism content with full editorial collaboration
Ad Sizes:
- Full Page: 205mm (W) x 275mm (H)
- Half Page Horizontal: 205mm (W) x 125mm (H)
- Half Page Vertical: 100mm (W) x 275mm (H)
- Double Page: Submit as two full-page PDFs with spine adjustments
Air France Inflight Video Advertising
Seatback Screens with Global Impact
Deliver cinematic brand storytelling right into the personal screens of passengers aboard Air Franceâs international fleet. Perfect for tourism, luxury, and institutional campaigns, Air Franceâs IFE platform ensures full viewer attention during long-haul flights, where screen time is a guaranteed engagement window.
Technical Overview:
- Compatible with Zodiac & Panasonic systems
- Resolution: Full HD 1920x1080 (preferred)
- Format: MPEG4
- Subtitles: Dynamic (.srt, .stl) supported
- Mandatory: French with English subtitles
- Delivery deadline: 55 days before airing
Ideal Content Types:
- Destination branding or city showcases
- Brand documentaries and short films
- Product lifestyle stories for fashion, hospitality, and watches
- Institution or campaign messages (education, culture, sustainability)
Three Strategic Advantages for Advertisers:
- High-Impact Visual Storytelling â Deliver an immersive brand experience mid-flight.
- Guaranteed Visibility â Unskippable content on personal seatback screens.
- Global Audience Reach â Available across Air Franceâs medium and long-haul flights.
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Book NowWho Youâll Reach Onboard Air France Flights
Global Affluent Travelers with Exceptional Influence
Air France passengers represent one of the most influential traveler demographics in aviation, with a blend of elite professionals, high-income leisure travelers, and C-level executives flying between major global hubs.
Audience Breakdown:
- International Reach: 67% international flyers; 33% French nationals
- Premium Income Groups: 76% AB+ including 60% C-suite decision makers
- Gender Split: 54% male, 46% female
- Age Bracket: 48% aged 25â49; 46% over 50
High-density touchpoints include:
- Business & La Première lounges
- Seatback screen content
- Digital readership and email newsletters
- Paris-CDG and Orly boarding zones
- Luxury hotels and elite travel destinations
FAQs About Air France Advertising Options
Can I advertise in both print and video formats?
Yes. Many advertisers run dual-format campaigns combining EnVols magazine placement with a supporting IFE video feature for a full-funnel impact.
Can I target premium lounges or specific destinations?
Absolutely. Lounges offer exclusive access to top-tier passengers. Print and digital ads can be planned around themes or destinations relevant to your campaign.
What is the lead time for launching campaigns?
A minimum of 6â8 weeks is advised to secure your spot and ensure creative and editorial approval.
Can you help with creative production?
Yes. Custom advertorials and IFE video productions can be developed through our editorial and media production teams.
Book Your Air France Campaign Today
Reach Millions of Global Flyers with One Campaign
Premium Visibility in Lounges, Hotels, Onboard, and Online
Fast Execution, Guaranteed Delivery, and Free Reporting
Whether you're launching a destination, promoting a luxury collection, or building awareness in global markets, our expert media planners will guide you to the perfect placement across Air Franceâs media ecosystem.
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