Welcome the World at DFW—The Epicenter of FIFA World Cup 2026
Get ready to place your brand in front of the largest influx of global travelers at Dallas Fort Worth International Airport (DFW)—the airport hosting the most FIFA World Cup 2026 matches of any U.S. city (9 matches in total).
This exclusive 8-week FIFA Welcome Sponsorship Program allows one brand to fully dominate key arrival zones across the airport from June 1 – July 26, 2026—capturing the hearts and wallets of millions as they land for the biggest sporting event on the planet.
DFW isn’t just an airport. During the World Cup, it becomes the front door to the world’s most passionate fans.
Book Your Free Expert Consultation Today
Why This Campaign Is Unmissable
Unmatched Global Reach at the Right Moment
- DFW Airport hosts 9 matches, more than any other host city in the U.S.
- Reach domestic and international arrivals with maximum engagement.
- Over 6 million fans expected to travel to the U.S. for FIFA 2026.
More than 1 in 3 fans travel from abroad, amplifying your global footprint.
Dominate in 15 Prime Arrival Locations
Enjoy 100% Share of Voice in 15 high-impact placements spread across Terminals A, C, and D—covering every key exit and baggage claim zone.
Exclusive Brand Takeover
Only one advertiser can own this entire sponsorship, ensuring undivided attention and brand memory from a global, high-spending audience the moment they land.
Three Big Advantages of This Media Opportunity
1. Guaranteed Attention at High-Dwell Zones
Passengers arrive early and stay longer—92% arrive more than 1 hour early, and many spend 2+ hours at the airport. This gives your message time to sink in.
2. Target Premium Global Travelers
DFW serves top international airlines such as Emirates, Qatar Airways, British Airways, Lufthansa, and Japan Airlines across Terminals B and D. You’re not just targeting football fans—you’re engaging global business decision-makers, elite travelers, and brand-conscious consumers.
3. Capture the FIFA Welcome Moment
Nothing beats being the first brand seen after landing. This campaign secures that first impression at scale.
What's Included
- ✅ 100% Share of Voice (SOV) across 15 digital spectaculars
- ✅ Full creative flexibility (motion, branding, multilingual assets)
- ✅ All production and installation included
- ✅ Campaign runs 8 full weeks: June 1 – July 26, 2026
- ✅ Strategically located in Terminals A, C, and D: arrival exits, corridors, baggage claims
- ✅ Live digital displays deliver eye-level visibility with immersive scale
More Details
- Media space across 15 premium digital units
- Full production & installation
- Creative advisory support from our expert planners
⚡ This is a one-brand-only sponsorship—once it’s booked, it’s gone.
Audience Profile at DFW
- 🌍 Global mix: U.S., Europe, Middle East, Asia-Pacific
- 💼 High-spending travelers, affluent football fans, and brand-loyal consumers
- ✈️ Airlines flying through DFW include Emirates, Qatar Airways, Lufthansa, American, British Airways, Air France, and more
- 🏟️ Attendees headed to 9 FIFA matches in Dallas, a city bursting with hospitality, retail, and fan experiences
Real Brand Visibility in Real-Time
You’re not just reaching fans. You’re meeting them at the moment of peak emotional excitement—the arrival to the biggest tournament in the world.
Digital placements offer creative flexibility to:
- Show match-day countdowns
- Display dynamic live scoreboards
- Trigger content based on country, time, or game outcomes
- Promote QR-based activations or exclusive offers
Seamless, Expert-Led Campaign Support
✅ FREE Campaign Planning by Global Media Experts
✅ FREE Real-Time Monitoring and Reporting
✅ Fastest Execution Guarantee
✅ 100% Success Rate on Campaign Launches
🎯 Secure the Ultimate First Impression
Ready to dominate DFW and reach 6M+ fans this World Cup?
Book Your Free Expert Consultation Today
FAQs About DFW Airport Advertising During FIFA
What makes DFW the top location during FIFA 2026?
DFW hosts more matches (9) than any other U.S. city, making it the highest-traffic FIFA host city airport.
How long will the campaign run?
The campaign duration is 8 weeks, from June 1 to July 26, 2026.
Is this campaign exclusive to one advertiser?
Yes. This is a 100% SOV brand domination package. Only one advertiser can book it.
Are production and installation included?
Yes. The $1.2M package includes all production, installation, and media costs.
Is creative support available?
Yes. Our global media planning team offers free creative and campaign assistance.
Own the Arrival Moment of FIFA 2026
📍 DFW is the first touchpoint for millions of international fans. Be the first brand they see and remember.
🔒 Spots are limited. Sponsorship is exclusive.
🎯 Book Your FIFA Welcome Campaign Now
