Claim Italy’s Top Attention Zones with a Strategic Media Domination Campaign
Step into the heart of Italy’s consumer attention with a comprehensive media campaign that blends the power of location-based impact, national media prestige, and premium digital placements. From the monumental Piazza Duomo to Milan’s high-fashion district and the bustling Roman arteries, this package ensures maximum brand recall, prestige positioning, and cross-format penetration.
This hand-curated package is designed for global brands, governments, or campaigns seeking powerful influence in Italy's cultural and commercial hubs.
What’s Included in This High-Impact Media Package
Out-of-Home Domination: Milan & Rome
- Piazza Duomo + Via Orefici Billboards, Milan
- Corso Vittorio Emanuele II Billboard, Rome
- Digital Screen at Church of San Rocco all'Augusteo, Rome
Why This Matters:
- Prime Pedestrian + Tourist Traffic
- Landmark Visibility in Fashion & Cultural Hotspots
- Social Media Magnet: Organic Amplification
Broadcast & Radio: Reach Millions on the Move
- Radio Monte Carlo & Radio 24 (Prime Time)
- TV Prime Time Spot on Sky TG24 & Class CNBC
Why This Matters:
- Peak-Time Audio-Visual Impact
- Elite Audience Segments: Business, Travel, Lifestyle
- Repetition for Brand Recall Across Commuters & Homes
PROGRAMMATIC DOOH – MILAN, ROME & AIRPORTS
📍 Milan Outdoors – Fashion Capital Package
High Budget | Language: English
- Unmissable screens in luxury & retail districts
- Perfect for fashion, luxury & global brand launches
🚉 Milan Transit Hubs
High Budget | Language: English
- Reach commuters in metro & rail zones
- Dynamic, location-aware creative during rush hours
🏛 Rome Outdoor Screens
Language: English
- Prime visibility in tourism & political hotspots
- Great for events, culture & civic campaigns
✈️ Milan Airport Package
Premium Unit | Language: English
- Screens at departure gates & lounges
- Targets affluent business & luxury travelers
Print Power: National Newspapers That Move Minds
- Full-Page Ads in Il Sole 24 Ore, La Repubblica, Corriere della Sera
- Native Article Placements in Il Messaggero & Il Sole 24 Ore
Why This Matters:
- High Trust Factor with Italian Business & Policy Readers
- Longer Shelf-Life, Premium Editorial Alignment
- Perfect for Policy, Financial, and Brand Authority Campaigns
Digital: Premium Publisher Placements
- Leaderboard Ads on Il Sole 24 Ore & Il Messaggero
Why This Matters:
- Contextual Relevance with Business and News Audience
- Programmatic Reach with High CTR Potential
- Perfect Companion to Print and OOH Exposure
Airport Advertising: Dominate Rome's Air Travel Zones
Location: Leonardo Da Vinci Airport (Rome)
- Digital Columns & Screens at T1, T3 Check-in Hall
- Transit Area Screens & Departure Lounges
Why This Matters:
- Access to High-Net-Worth and International Audience
- Uncluttered Visual Environments for Brand Focus
- Brand Visibility During Dwell Time and Transit Delays
Transit Advertising: Own the Streets of Rome
- Taxi Wraps
- Tram Advertising
- Sightseeing Bus Advertising
- Standard City Bus Campaigns
Why This Matters:
- Citywide Rolling Presence – Impossible to Miss
- Multiple Daily Impressions per Viewer
- Tourist Engagement + Organic Social Reach
Why Choose This Offer?
- ✅ Integrated, Multi-City, Multi-Format Campaign
- ✅ Expert Planning, Fast Execution & 100% Delivery Assurance
- ✅ Complete Monitoring + Reporting At No Additional Cost
Pricing & Campaign Management
Starting from just €2,950/day, this package includes media buying, planning, localization, native content design, and campaign monitoring.
Bonus: Complimentary consultation with our expert global media planners and custom campaign blueprint tailored to your goals.
Free Strategic Services Included
- ✔ Free Campaign Expert Assistance – Work with a dedicated global planner
- ✔ Free Reporting & Monitoring – Post-launch transparency
- ✔ Fastest Planning & Execution – Campaign live in record time
Let’s Launch in Italy’s Most Powerful Spaces
Your brand deserves to be seen where Italy listens, watches, and moves. Whether you want to influence affluent travelers, educated citizens, decision-makers, or trend followers, this campaign will make your brand unmissable.
